Augusta Duffey | Creative Leader | Product Designer | Head of Design
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Citibank Mobile App & Style Guide

Mobile Investing for Citibank

 

Our main task at Citibank was integrating new features into the Citibank Mobile App. We started with the development of a new investment trading application which would serve their existing high-end banking customers. It would allow them to trade stocks and funds directly from their account through the mobile app. We utilized agile methodologies along side of Citi's product team in the development of features for the app. 

 
 
 
 
 

We ultimately owned the Citibank Mobile app style guide and worked with the development team as well as the design organization in refining how the style guide drove consistency in design across the organization. We made sure that they way the content was broken out would work with the development style guides as well. This was ultimately what helped created consistency within the app and how it was developed across the organization.